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Strategic Growth / De Novo Planning & Development

From idea to reality - launching healthcare sites that scale with purpose.

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Growth isn’t just expansion - it’s intentional design. We partner with leaders to plan, launch, and scale new markets and service lines that extend impact and strengthen organizational identity.

True growth isn’t accidental - it’s designed. We help organizations translate market opportunity into sustainable expansion, from strategy through site launch.

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Our growth support includes:

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  • Market Analysis & Site Selection: Identifying ideal markets, payer mixes, and referral ecosystems.

  • De Novo Playbook Development: Structuring repeatable processes for launching new clinics and service lines.

  • Capital Planning & Pro Forma Modeling: Building investment-grade financial models with clear ROI projections.

  • Project Management: Guiding construction, licensure, payer enrollment, and launch readiness.

  • Team Design: Recruiting and onboarding clinical and operational leaders who embody the organization’s mission.

  • Healthcare growth strategy

  • De novo clinic development

  • Behavioral health expansion

  • Healthcare market analysis

  • New clinic planning

  • Multi state healthcare expansion

  • Payer mix strategy

  • Behavioral health site launch

  • Healthcare pro forma modeling

  • Behavioral healthcare expansion and growth

 

Example of Experience:
Peter led the design and launch of over 50 de novo outpatient clinics across multiple states, ensuring consistent clinical quality, efficient staffing, and brand coherence - all while maintaining EBITDA growth and payor diversification.

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Ideal for:

  • Healthcare platforms expanding regionally or nationally

  • Private equity portfolio companies executing roll-out strategies

  • Founders scaling from single-site to multi-site operations

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