Strategic Growth / De Novo Planning & Development
From idea to reality - launching healthcare sites that scale with purpose.
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Growth isn’t just expansion - it’s intentional design. We partner with leaders to plan, launch, and scale new markets and service lines that extend impact and strengthen organizational identity.
True growth isn’t accidental - it’s designed. We help organizations translate market opportunity into sustainable expansion, from strategy through site launch.
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Our growth support includes:
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Market Analysis & Site Selection: Identifying ideal markets, payer mixes, and referral ecosystems.
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De Novo Playbook Development: Structuring repeatable processes for launching new clinics and service lines.
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Capital Planning & Pro Forma Modeling: Building investment-grade financial models with clear ROI projections.
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Project Management: Guiding construction, licensure, payer enrollment, and launch readiness.
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Team Design: Recruiting and onboarding clinical and operational leaders who embody the organization’s mission.
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Healthcare growth strategy
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De novo clinic development
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Behavioral health expansion
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Healthcare market analysis
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New clinic planning
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Multi state healthcare expansion
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Payer mix strategy
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Behavioral health site launch
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Healthcare pro forma modeling
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Behavioral healthcare expansion and growth
Example of Experience:
Peter led the design and launch of over 50 de novo outpatient clinics across multiple states, ensuring consistent clinical quality, efficient staffing, and brand coherence - all while maintaining EBITDA growth and payor diversification.
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Ideal for:
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Healthcare platforms expanding regionally or nationally
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Private equity portfolio companies executing roll-out strategies
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Founders scaling from single-site to multi-site operations

